Shira Pugatch
Visual Artist · Creative Director · Designer
I’m Shira, founder of StreetCat Studio, a creative space where strategy meets soul. With over two decades of experience in visual communication, I’ve worked across industries and continents, creating branding, motion, and visual campaigns that are bold, intelligent, and emotionally resonant.
Through shirapugatch.art, I explore the intersection of art, technology, and intuition. AI is part of my toolkit, not as a shortcut, but as a creative medium. I use it to build visual stories that are atmospheric, original, and deeply felt.
I see design as emotional intelligence in motion—where aesthetics, clarity, and story speak together. Whether I’m shaping a brand, building a world, or generating a single image, my work is driven by concept, rhythm, and spirit.
Some of my projects include collaboration with Alex Gurvich, under the name StreetCat & Mind, a space where design and language meet in intuitive dialogue.
I’m also co-founder of Linked by Art, with Sketchlight (sketchlight.art) a platform that curates NFT exhibitions and metaverse galleries, creating new opportunities for digital artists to connect, exhibit, and thrive.
If you’re working on something brave, beautiful, or just beginning, let’s connect. I’d love to help bring your vision to life.
Creative Direction & Visual Identity
Founder of StreetCat Studio, offering branding, motion, and immersive design services for clients across real estate, wellness, events, and tech. Known for emotionally intelligent design that merges strategy with soul. Projects include:
- Visual branding for high-end real estate and luxury hospitality
- Full creative kits for music and spiritual events (posters, motion, web)
- AI-based visual storytelling for brand reels and campaigns
Art & Technology
Through shirapugatch.art, I explore hybrid creative forms:
- AI-generated art and original visual concepts
- Motion-based digital pieces
- NFT artworks and experimental design installations
- Integration of generative tools in visual workflows
- Motion-based digital pieces
- NFT artworks and experimental design installations
- Integration of generative tools in visual workflows
Web3 & Curation
Co-founder of Linked by Art with Sketchlight
A platform bridging the gap between artists and collectors in the metaverse:
- Curated multi-community exhibitions and solo shows in OnCyber
- Collaborated with Web3 orgs (AITA, Paladin Punks, Question Marc)
- Designed branded metaverse galleries with conceptual depth
Education
My path has always been shaped by curiosity and a deep love of learning. From traditional art school to experimental tools, I’m constantly evolving. The digital art and design world fuels me because it demands exactly that—adaptability, discovery, and the thrill of always starting anew.
Ongoing (2021–Present)
Autodidactic Research & Practice
AI-generated art, motion design, and video production using tools like Runway, Krea, Kling, and Midjourney.
2021–2022
Domestika (Online) – Creative Coding & Generative Design
2011–2012
Mentor, Israel – Certificate in UX/UI Design
2008–2009
Private Studio – Yuval Caspi – Comics & Illustration
2005–2006
Open University, Israel – Certificate in After Effects Animation
2003–2004
Mentor.co.il, Israel – Certificate in 3D Design (Maya)
2001–2002
John Bryce Training, Israel – Certificate in Web Design
1995–1998
Avni Institute of Art & Design, Israel – Certificate in Fine Arts